The Elements of Style

“A basic structural design underlies every kind of writing. Writers will in part follow this design, in part deviate from it, according to their skills, their needs, and the unexpected events that accompany the act of composition. Writing, to be effective, must follow closely the thoughts of the writer, but not necessarily in the order in which those thoughts occur.”

“If those who have studied the art of writing are in accord on any one point, it is this: the surest way to arouse and hold the reader's attention is by being specific, definite, and concrete. The greatest writers - Homer, Dante, Shakespeare - are effective largely because they deal in particulars and report the details that matter. Their words call up pictures.”

“Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts. This requires not that the writer make all his sentences short, or that he avoid all detail and treat his subjects only in outline, but that every word tell.”

“Colloquialisms. If you use a colloquialism or a slang word or phrase, simply use it; do not draw attention to it by enclosing it in quotation marks. To do so is to put on airs, as though you were inviting the reader to join you in a select society of those who know better.”

“Fact. Use this word only of matters capable of direct verification, not of matters of judgment. That a particular event happened on a given date that lead melts at a certain temperature are facts. But such conclusions as that Napoleon was the greatest of modern generals or that the climate of California is delightful, however defensible they may be, are not properly called facts.”

“Interesting. An unconvincing word; avoid it as a means of introduction. Instead of announcing that what you are about to tell is interesting, make it so... Also to be avoided in introduction is the word funny. Nothing becomes funny by being labeled so.”

“Like. If every word or device that achieved currency were immediately authenticated, simply on the ground of popularity, the language would be as chaotic as a ball game with no foul lines.”

“Nauseous. Nauseated. The first means "sickening to contemplate"; the second means "sick at the stomach." Do not, therefore, say "I feel nauseous," unless you are sure you have that effect on others.”

“Noun used as verb. Many nouns have lately been pressed into service as verbs. Not all are bad, but all are suspect.”

“That. Which. The use of which for that is common in written and spoken language...Occasionally which seems preferable to that...But it would be a convenience to all if these two pronouns were used with precision. Careful writers, watchful for small conveniences, go which-hunting, remove the defining whiches, and by so doing improve their work.”

“The foreseeable future. A cliché, and a fuzzy one. How much of the future is foreseeable? Ten minutes? Ten years? Any of it? By whom is it foreseeable? Seers? Experts? Everybody?”

“The truth is... The fact is... A bad beginning for a sentence. If you feel you are possessed of the truth, or the fact, simply state it. Do not give it advance billing.”

“Thrust. This showy noun, suggestive of power, hinting of sex, is the darling of executives, politicos, and speechwriters. Use it sparingly.”

“Writing is, for most, laborious and slow. The mind travels faster than the pen; consequently, writing becomes a question of learning to make occasional wing shots, bringing down the bird of thought as it flashes by. A writer is a gunner, sometimes waiting in the blind for something to come in, sometimes roaming the countryside hoping to scare something up. Like other gunners, the writer must cultivate patience, working many covers to bring down one partridge.”

“Writing is one way to go about thinking, and the practice and habit of writing not only drain the mind but supply it, too.”

“The adjective hasn't yet been built that can pull a weak or inaccurate noun out of a tight place.”

“Rather, very, little, pretty — these are the leeches that infest of the pond of prose, sucking the blood of words. The constant use of the adjective little (except to indicate size) is particularly debilitating; we should all try to do a little better, we should all be very watchful of this rule, for it is a rather important one and we are pretty sure to violate it now and then.”

“The breezy style is often the work of an egocentric, the person who imagines that everything that comes to mind is of general interest and that uninhibited prose creates high spirits and carries the day.”

“Although there is no substitute for merit in writing, clarity comes closest to being one.”

“Many shortcuts are self-defeating; they waste the reader's time instead of conserving it. There are all sorts of rhetorical stratagems and devices that attract writers who hope to be pithy, but most of them are simply bothersome. The longest way round is usually the shortest way home, and the one truly reliable shortcut in writing is to choose words that are strong and surefooted to carry readers on their way.”

“A new word is always up for survival. Many do survive. Others grow stale and disappear. Most are, at least in their infancy, more appropriate to conversation than to composition.”

“No one can write decently who is distrustful of the reader's intelligence, or whose attitude is patronizing.”

“Your whole duty as a writer is to please and satisfy yourself, and the true writer always plays to an audience of one. Start sniffing the air, or glancing at the Trend Machine, and you are as good as dead, although you may make a nice living.”