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Jean Baudrillard
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Jean Baudrillard

philosopher, photographer, translator, sociologist, university teacher, literary critic, anthropologist

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1929  – 2007

Jean Baudrillard was a French sociologist and philosopher with an interest in cultural studies. He is best known for his analyses of media, contemporary culture, and technological communication, as well as his formulation of concepts such as hyperreality. Baudrillard wrote about diverse subjects, including consumerism, critique of economy, social history, aesthetics, Western foreign policy, and popular culture. Among his best-known works are Forget Foucault (1977), Seduction (1978), Simulacra and Simulation (1981), America (1986), and The Gulf War Did Not Take Place (1991). His work is frequently associated with postmodernism and specifically post-structuralism. Nevertheless, Baudrillard had also opposed post-structuralism, and had distanced himself from postmodernism.

All Quotes by Jean Baudrillard

“There is nothing funny about Halloween. This sarcastic festival reflects, rather, an infernal demand for revenge by children on the adult world.”
— Jean Baudrillard
“The sad thing about artificial intelligence is that it lacks artifice and therefore intelligence.”
— Jean Baudrillard
“Deep down, no one really believes they have a right to live. But this death sentence generally stays cosily tucked away, hidden beneath the difficulty of living. If that difficulty is removed from time to time, death is suddenly there, unintelligibly.”
— Jean Baudrillard
“There is nothing funny about Halloween. This sarcastic festival reflects, rather, an infernal demand for revenge by children on the adult world.”
— Jean Baudrillard
“The real is not only what can be reproduced, but that which is already reproduced, the hyper-real.”
— Jean Baudrillard
“The Marxist critique is only a critique of capital, a critique coming from the heart of the middle and classes, for which Marxism has served for a century as a latent ideology…. The Marxist seeks a good use of economy. Marxism is therefore only a limited petit bourgeois critique, one more step in the banalization of life toward the "good use" of the social!”
— Jean Baudrillard
“There are cultures that can only picture their origins and not their ends. Two other positions are possible: only picturing one's end - our own culture; picturing neither beginning nor end - the coming culture.”
— Jean Baudrillard
“A series of accidents creates a positively lighthearted state.”
— Jean Baudrillard
“One day, we shall stand up and our backsides will remain attached to our seats.”
— Jean Baudrillard
“Dying is nothing. You have to know how to disappear. Dying comes down to a biological chance and that is of no consequence. Disappearing is of a far higher order of necessity. You must not leave it to biology to decide when you will disappear. To disappear is to pass into an enigmatic state which is neither life nor death. Some animals know how to do this, as do savages, who withdraw while still alive, from the sight of their own people.”
— Jean Baudrillard
“The need to speak, even if one has nothing to say, becomes more pressing when one has nothing to say, just as the will to live becomes more urgent when life has lost its meaning. (p. 30)”
— Jean Baudrillard
“A negative judgment gives you more satisfaction than praise, provided it smacks of jealousy.”
— Jean Baudrillard
“Picturing others and everything which brings you closer to them is futile from the instant that ‘communication’ can make their presence immediate. (p. 42)”
— Jean Baudrillard
“The close-up of a face is as obscene as a sexual organ seen from up close. It is a sexual organ. The promiscuity of the detail, the zoom-in, takes on a sexual value. (p. 43)”
— Jean Baudrillard
“Challenge, and not desire, lies at the heart of seduction. (p. 57)”
— Jean Baudrillard
“Seduction is the world’s elementary dynamic… All this has changed significantly for us, at least in appearance. For what has happened to good and evil? Seduction hurls them against one another, and unites them beyond meaning, in a paroxysm [sudden outbreak of emotion] of intensity and charm. (p. 59)”
— Jean Baudrillard
“Distinctive signs, full signs, never seduce us. (p. 59)”
— Jean Baudrillard
“THERE IS NEVER ANYTHING TO PRO-DUCE. In spite of all its materialist efforts, production remains a utopia. We can wear ourselves out in materializing things, in rendering them visible, but we will never cancel the secret. (p. 65)”
— Jean Baudrillard
“And so one can imagine that in amorous seduction the other is the locus of your secret — the other unknowingly holds that which you will never have the chance to know. (p. 65)”
— Jean Baudrillard
“Take provocation, for instance, which is the opposite and the caricature of seduction. It says: "I know that you want to be seduced, and I will seduce you." Nothing could be worse than betraying this secret rule. Nothing could be less seductive than a provocative smile or inciteful behaviour, since both presuppose that one cannot be seduced naturally and that one needs to be blackmailed into it, or through a declaration of intent: "Let me seduce you" (p. 67)”
— Jean Baudrillard
“The simulacrum is never what hides the truth — it is truth that hides the fact that there is none. The simulacrum is true. — Ecclesiastes”
— Jean Baudrillard
“For it is with the same imperialism that present-day simulators try to make the real, all the real, coincide with their simulation models.”
— Jean Baudrillard
“One has never said better how much "humanism", "normality", "quality of life" were nothing but the vicissitudes of profitability.”
— Jean Baudrillard
“For nothing can be greater than seduction itself, not even the order that destroys it.”
— Jean Baudrillard
“Nothing is wholly obvious without becoming enigmatic. Reality itself is too obvious to be true.”
— Jean Baudrillard
“We will never know if an advertisement or opinion poll has had a real influence on individual or collective wills, but we will never know either what would have happened if there had been no opinion poll or advertisement.”
— Jean Baudrillard
“One may dream of a culture where everyone bursts into laughter when someone says: this is true, this is real.”
— Jean Baudrillard
“If the thought enunciates an object as a truth, it is only as a challenge to this object's own self-fulfillment.”
— Jean Baudrillard
“Not only does reality resist those who still criticize it, but it also abandons those who defend it. Maybe it is a way for reality to get its revenge from those who claim to believe in it for the sole purpose of eventually transforming it: sending back its supporters to their own desires.”
— Jean Baudrillard
“The simulacrum now hides, not the truth, but the fact that there is none, that is to say, the continuation of Nothingness.”
— Jean Baudrillard
“Today's terrorism is not the product of a traditional history of anarchism, nihilism, or fanaticism. It is instead the contemporary partner of globalization.”
— Jean Baudrillard
“The world is not dialectical -- it is sworn to extremes, not to equilibrium, sworn to radical antagonism, not to reconciliation or synthesis. This is also the principle of evil.”
— Jean Baudrillard
“There are only a few images that are not forced to provide meaning, or have to go through the filter of a specific idea.”
— Jean Baudrillard
“So-called "realist" photography does not capture the "what is." Instead, it is preoccupied with what should not be, like the reality of suffering for example.”
— Jean Baudrillard
“It is perhaps not a surprise that photography developed as a technological medium in the industrial age, when reality started to disappear. It is even perhaps the disappearance of reality that triggered this technical form. Reality found a way to mutate into an image.”
— Jean Baudrillard
“Like dreams, statistics are a form of wish fulfillment.”
— Jean Baudrillard